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	<title>Polarity &#187; banking</title>
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	<description>Helping companies go beyond ad impressions to actually sell something</description>
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		<title>Bank Industry Marketing: Oxymoron or Opportunity?</title>
		<link>http://polarityinc.com/2009/08/bank-industry-marketing-oxymoron-or-opportunity/</link>
		<comments>http://polarityinc.com/2009/08/bank-industry-marketing-oxymoron-or-opportunity/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 15:11:10 +0000</pubDate>
		<dc:creator>Steve Patti</dc:creator>
				<category><![CDATA[Industry Info]]></category>
		<category><![CDATA[bank marketing]]></category>
		<category><![CDATA[banking]]></category>
		<category><![CDATA[financial service marketing]]></category>

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		<description><![CDATA[This is a great time to be bank.  In the midst of turmoil, a phoenix can rise out of the ashes -- that is, banks have an opportunity to reach out and connect with consumers like never before.]]></description>
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